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News Partner Interview

IBM: Partner Impact and Vision

IBM: Partner Vision and Impact

How do you view your company’s/organisation’s role in i3-MARKET?

“To bring in the viewpoint from handling personal data with all its privacy and GDPR aspects and contribute sample data and simulation approaches from elderly monitoring as well as insights from different elderly monitoring applications.  We can provide artificial intelligence expertise, and in particular, a realistic evaluation of its strengths and weaknesses and make available creative solutions to the consortium that use the good tools developed to support artificial intelligence without implementing end-to-end solutions that now trigger concerns. Finally, IBM can also bring the view of a big company in the information industry.”

Why do you participate in the project? How can i3-MARKET have a long-term impact on your work?

“Being able to develop platforms that allow the secure exchange of IoT data so that no individual building of IoT platforms is necessary which can apply to platforms initially in the wellbeing area and potentially later in the healthcare sector. With this concept Europe can promote its digital economy and help smaller and mid-size companies to establish a stake in these important fields. IBM is focused on supporting a diverse portfolio of companies in diverse industries with state-of-the-art information processing solutions that will drive future digital economies.”

What do you think will be the main benefits of the i3-MARKET to the end-users?

The availability of more useful IoT solutions more quickly and at lower cost can help drive the field away from the big data gathering companies that do not respect privacy.  The elimination of the need to build vertical silos with each sensing platform and therefore spread the benefits of European digital economy to more small and medium enterprises, which can make digital technology consumable and a cornerstone of future businesses. This will enable new business opportunities in the digital space.”

In your opinion, what’s the most exciting and inspiring thing about the i3-MARKET?

“Smart contracts that will allow exchange of IoT data without fear of loosing the investment as it is now the case with the normal internet platforms. Interaction with major players in Europe that are interested to cooperate as part of a future digital economy. Data exchange across different industry silos.”

Disclaimer

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The i3-Market project has received funding from the European Union’s Horizon 2020 Research and Innovation Programme under grant agreement no. 871754.

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News Partner Interview

Meet the Partner: The Athens University of Economics and Business

Meet the Partner: The Athens University of Economics and Business

Each month, we will be asking one of the project partners about what they do in i3-MARKET, why they are excited by the project and what they think the benefits of the project research will be. This month, the Athens University of Economics and Business!

How do you view your company’s/organisation’s role in i3-MARKET?

AUEB is mainly engaged with the project’s business exploitation, its business models, and the legal and privacy related issues that arise from such and endeavor within the scope of GDPR. More specifically, AUEB is working towards formulating viable and sustainable business models for i3-MARKET as part of a broader project commercialization strategy. Furthermore, this work requires an in-depth research of the complex regulatory and legislative framework to ensure accordance with EU law, privacy, and data protection by-design.

Why do you participate in the project? How can i3-MARKET have a long-term impact on your work?

As AUEB is an academic institution we are very excited for this role as it has opened up the possibility to research business models and their legal and business nuances in the new and evolving sector of data marketplaces. For us, i3-MARKET offers a unique window to research innovative data-driven business models in a complex real-life scenario. This research can allow us to enhance our academic understanding through high-impact publications and transfer this new knowledge to our students.

What do you think will be the main benefits of the i3-MARKET to the end-users?

i3-MARKET can have a very positive effect on its addressed audience. First it can help towards further connecting the highly segmented data sector in Europe by providing tools and knowledge. Its positioning as a backplane for marketplaces can allow actors to try and experiment with different tools such as smart contracts and enhance their value offering.

In your opinion, what’s the most exciting and inspiring thing about the i3-MARKET?

In i3-MARKET we do cutting-edge technology, business and law research that has human rights and human values at its core. To us “the missing link between Europe’s data marketplaces” is more than technology. Hence, we do not merely seek to revolutionize data sharing and data sharing technologies, but also humanize data sharing means and methods, embedding human rights such as privacy, and values such as trust into the design characteristics and data sharing procedures. Within the rapidly evolving and expanding sector of data sharing, filled with challenges and open questions, it is both inspiring and refreshing being part of a multicultural, interdisciplinary team that is devoted in ethical research and value-sensitive innovation. Finally, it is exciting and at the same time rewarding, that, focusing on privacy and open source, we strive to make a point about how innovation and value creation is by no means incompatible with fundamental rights, and community contribution.

Disclaimer

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The i3-Market project has received funding from the European Union’s Horizon 2020 Research and Innovation Programme under grant agreement no. 871754.

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News Partner Interview

Meet the Partner: The European DIGITAL SME Alliance

Meet the Partner: The European DIGITAL SME Alliance

Each month, we will be asking one of the project partners about what they do in i3-MARKET, why they are excited by the project and what they think the benefits of the project research will be. First up, the European DIGITAL SME Alliance!

How do you view your company’s/organisation’s role in i3-MARKET?

DIGITAL SME are part of i3-MARKET to make sure that the right people hear about the project: the end-users, the policymakers and the companies that are the backbone of the European data market and ecosystem and that can benefit from a better integrated European data market, and it is our job to talk to them.

Why do you participate in the project? How can i3-MARKET have a long-term impact on your work?

The European Digital SME Alliance works with companies that are considered innovators or frontrunners when it comes to the adoption or creation of new technologies. Yet even our members know that we are only scratching the surface when it comes to the use of data in Europe, and to achieve its potential Europe will need improve access to, and accessibility of, data, and i3-MARKET can make this happen. We are also involved in numerous other European initiatives, where i3-MARKET’s solution could be adopted or serve as a model for data federation among different stakeholders. 

What do you think will be the main benefits of the i3-MARKET to the end-users?

By connecting and expanding existing, siloed, data marketplaces, producers and sources in Europe, i3-MARKET will greatly enhance European companies access to, and ability to use, buy and sell, a wider variety of data in a secure, trustworthy and transparent manner. i3-MARKET will be an invaluable resource for all types of companies, from data aggregators to analytics companies, and connecting buyers to sellers will directly promote European innovation and a European data market that not only reflects European values, but ensures European digital sovereignty.

In your opinion, what’s the most exciting and inspiring thing about the i3-MARKET?

We are slowly beginning to see the impact of data strategies and application on everyday life, even with a fragmented data market. The possibilities and achievements that can be realised through greater accessibility to data have the potential to change the world, and i3-MARKET can help make that happen!

Disclaimer

Flag of Europe

The i3-Market project has received funding from the European Union’s Horizon 2020 Research and Innovation Programme under grant agreement no. 871754.